Showing Appreciation to Employer Partners

Maintaining long-lasting employer partnerships is vital to any resettlement employment program. Higher presents a guest post by Ellie White with World Relief Seattle on how to show appreciation and stay connected to employer partners.

Years ago, our team at World Relief Seattle threw an Employer Appreciation Party for our employer partners. We thought it was such a great idea – an opportunity to show our appreciation, connect or reconnect with employers, and find out about new job leads or updates.

We sent out invitations, prepared food, and hung a thank you banner. Our employer partners, however, were either too busy, or uninterested. Only one or two came to the event. We tried again the next year, and got the same response.

We still wanted to appreciate and connect with our employers beyond an email or card, and realized the only way to do so was not to invite them to us, but to go to them!

Ever since, our team has hosted an annual Employer Appreciation Event that involves a visit and a small gift. Our team divides into small groups, armed with thank you mugs or small desk plants, and travels throughout the region visiting our employer partners to say thank you and connect.

This past year, our team visited over 30 employer partners. We chose them based on the amount of interaction our team had with them over the past year, and if we anticipated an ongoing relationship with them. We cannot visit all of our employer partners, therefore we send thank you cards to the employers that we do not visit, but who have recently hired our participants.

We are greeted with smiles, updates, and the opportunity to connect beyond our typical day-to-day correspondence. Some of our employers have had the gifted plants on their desk for years, and have started to expect the annual visit from World Relief with a new thank you gift. Sometimes we learn about current openings that we can take back to our job seekers.

It’s a low-budget, low-time commitment way to stay connected with employer partners, and to take just a few minutes to recognize the important role they play in the welcome and integration of our job seekers. Especially if we have not recently had any candidates for the employer, this visit provides a way to stay connected and continue to develop a healthy and on-going relationship with the employer.

 

What are some ways that you stay in touch with employers? Share with us at information@higheradvantage.org.

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How to Keep Employers Engaged

Higher presents a guest post from Ellie White with World Relief Seattle.

In the World Relief Seattle employment office, the employment team uses a whiteboard to keep track of job leads and prospective applicants. Black pen indicates companies that have open positions, while colored pens (each color representing a different employment program) indicate employment program participants who are interested in applying to the corresponding company.

Usually, the board has a healthy balance of companies and job seekers. However, sometimes there is more black than colored ink, which highlights the imbalance between the number of employment opportunities and available candidates.

How can your employment program best navigate this situation?

Be Honest

Always try to stay positive when an employer partner reaches out with a job opportunity. “Thanks for checking in,” one might say, “I’ll pass this along to my team and we’ll let you know if we have any great candidates for you.” Even if your agency doesn’t have a client for the position, it’s important to remember that one of your teammates might have recently connected with a new or former program participant that would be an excellent candidate.

If after three days to two weeks of looking for candidates (depending on the timeline of the employer) results in no job applicant prospects, check back in with the employer and let them know that you don’t currently have any available candidates. End the conversation by asking the employer if they would like you to continue to identify candidates for the position. In this situation, checking in by email occasionally often works best (depending on the employer). A quick message of, “I hope things are going well?” often gets a response of, “Thanks for checking in – we’re good at the moment,” or, “I’m glad you asked -we’re still looking to fill two positions.”

Communicate with honesty to maintain a strong and trusting relationship.

Keep the Long View

Employment programs thrive when employment staff focuses on cultivating employer relationships. Your goal is a mutually beneficial long-term relationship with a local employer partner – never a single job for an individual program participant.

The company values your communication, service, and history of providing excellent candidates and follow-up support, even if you don’t have applicants for current openings.

Refer Employers to Other Employment Programs

A few years ago, a collection of refugee employment service providers in King County, WA, gathered together to create the Refugee Employment Coalition (REC). The coalition meets together for professional development, special projects, and to share employment leads.

When World Relief has no job applicants for an employer partner, they contact the service providers in the REC and share the job leads. World Relief sees this as an opportunity to strengthen its relationship with the employer and the other service providers. However, before referring your employment partners to other service providers, make sure you are able to vouch for the quality of their employment services.

Refugee employment work is a giant puzzle with moving parts that sometimes fit together and sometimes do not. As this puzzle shifts with client arrivals, the job market, and a variety of other uncontrollable factors, we can do our best to provide excellent service to our employer partners so that they continue to have a wonderful experience hiring newly-arrived refugees!

Write to us at information@higheradvantage.org about all the creative ways in which you are keeping employers engaged.

 

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